26
Sep

Top 10 Reasons Why You Need An Event Video

According to a Forbes Insights study, 65% of the business executives surveyed said that they would visit a company’s website, after viewing a video. (source) And that’s just one of the reasons that so many businesses choose to create an event video. Need more... Read More

17
Sep

Behind the Scenes At The NASDAQ For The Macquaire MBA Shoot

For the first time in its history, prestigious Australian Business School Macquarie Graduate School of Management is taking their students on a global tour to learn from local stock market professionals. Students from the Raising Capital in Global Markets course have... Read More

16
Sep

Facebook Gets Over 1 Billion Video Views A Day! – And What This Means For Publishers

Since June Facebook has been an averaging over 1 billion daily video views. Even more impressive has been the speed in the growth of Facebook’s video viewership. The number of daily views has grown by 50% from May through to July this year. Auto Playing Video In... Read More

15
Sep

7 Ways To Market Your Event Video That Work

Video is a fantastic way to capture your conference, seminar or other event. But, once you have your event video ready you want to ensure that you maximize it’s impact. If you want your video to reach an external audience then you will need to market it. Here are... Read More

2
Sep

72% Of B2B Marketers Use Video (And Other Fascinating Insights From B2B Video Marketing Report)

Video on a landing page can lift conversions by 80%. That’s just one of insight gleamed from the recent Demand Metric B2B Video Marketing Benchmark and Best Practices Report A common misconception is that video marketing is primarily for consumer facing companies.... Read More

28
Aug

Amazon To Buy Twitch For Almost $1 Billion

In August 2014 Google announced a $1 billion acquisition offer for Twitch. Now it appears Amazon will be the one snapping up the live streaming video platform. Amazon is set to acquire the outstanding shares of the company for $970 million in cash by the end of 2014.... Read More

18
Aug

5 Newly Affordable Story Telling Tools

 It used to be that techniques such as slow motion in crisp HD, smooth dolly shots and steadicam shots were restricted to productions with big budgets. But thanks to a raft of cool new tools filmmakers are finding it more cost effective than ever to use high end,... Read More

17
Aug

How Mobile Is Transforming Video Marketing

From the development of Radio to Television to the PC, technology has always impacted the way we consume content. Over the past several years the rapid growth of the web enabled mobile devices has had a similar impact. According to a recent study by the ITU the number... Read More

17
Aug

How To Light A Corporate Video

  “Light is not so much something that reveals, as it is itself the revelation.” – James Turrell Lighting is essential for creating an effective corporate video. Good lighting helps form a connection between the interview subject and the audience. When the... Read More