Ancestry is the world’s largest genealogy company. The service helps people to discover the unknown, and often fascinating history, of their family tree.

The Brief

Ancestry asked us to create a promotional video for the launch of a new collection of historic photos. Ancestry wanted to create a short video featuring their regular brand ambassador, Sir Tony Robinson at five London locations that appear in the collection and hold personal significance for him.

London Historical Tour

We had a half day to film with Sir Tony and around five locations across London, including: Tower Bridge, East India Dock Road, Shaftesbury Avenue, Nelson’s Column and Broadcasting House. We had approximately 45 minutes at each location so filming had to be fast. We needed a mobile crew who would be set up and ready to go the minute they hit the location.

We used a crew of five, which included a director, camera person, sound recordist, unit production manager and photographer. As you can see from the hustle and bustle in the background, the noise at the location created a tricky issue for the sound recordist and with limited time we needed to be on top of our game to capture high-quality audio and video.

Sir Tony was great to work with and a consummate professional so we were able to complete the required script at each location.

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