Style Frame

A style frame is a still image that indicates what the video will look like. They are created by the animator based on your project’s brief and script.

These images give you a chance to visualise the style of your animation (2D or 3D), or motion graphic. A style frame will show you our ideas for the colour palette, typography, any character design or motion graphic elements.

Once you’ve received the style frames, you can steer the look of the video into the preferred direction by providing any feedback to the animator. They will then incorporate any changes before moving onto the animation stage.

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