Senior Video Strategist

Ruth is a creative powerhouse with a knack for turning big ideas into bold campaigns. With 15 years of marketing experience spanning video, content, and digital strategy, she knows how to grab attention – and keep it. Equal parts storyteller and strategist, she’s a numbers geek at heart and genuinely loves a good spreadsheet. Her work has helped brands connect with their audiences in more meaningful (and measurable) ways – whether that’s through a viral video, a killer landing page, or a perfectly timed campaign.

As a specialist in learning and development, Ruth is passionate about creating science-backed content that not only engages but delivers real ROI for her clients. Her ad campaigns have won international awards with Google, and she has a solid track record of delivering consistent results across multiple platforms. She’s known for asking smart questions, spotting opportunities others miss, and making even the trickiest marketing challenges feel doable. Ruth thrives on collaboration and has a sixth sense for what will resonate – and convert. When she’s not building campaigns or brainstorming taglines, you’ll probably find her planning her next adventure, crocheting, or at the pub.

Her favourite film is Terminator 2.