Tech Company Video Production
We help tech marketing teams create B2B video that drives real business outcomes, not just views
At Bold Content Video, we create video content for technology companies who need to explain complex ideas clearly and prove the investment worked.
Based in London, we work with tech brands across the UK, Europe, and worldwide. Every project starts with agreed KPIs, so you always know what success looks like before we shoot a frame
Last Updated April 2026 with the latest information on tech company videos
Simplifying Complex Technology Through Video
Explaining technology doesn’t have to be complicated. With the right visuals and storytelling, you can make even the most technical concepts feel effortless.
Our process focuses on clarity, creativity, and conversion. We work with you from the start to understand your audience, define your message, and produce video content that drives measurable results.
Whether it’s helping potential clients understand your platform or demonstrating your innovation to investors, our videos are designed to make complex information easy to grasp and enjoyable to watch.
Tech marketing teams face a specific challenge. You’re selling something complex to a buying committee who don’t all speak the same language. You need content that works for the technical decision-maker and the CFO signing off the budget, and your leadership wants proof it’s working.
Most video agencies hand you a finished file and leave you to figure out the rest. We work differently.
How we work
1. Start with outcomes
Before we pick up a camera, we agree what success looks like. Which stage of the funnel? Which audience? What action do we want them to take? Every project starts with a clear business goal.
2. Plan your content
We plan every video with your wider content needs in mind. Some clients need one focused piece. Others want to build from there. Either way, nothing is made in isolation.
3. Prove it worked
We track performance against the KPIs we agreed upfront. You get a Looker dashboard showing exactly how your content is performing, data you can take straight back to leadership.
Here’s what our clients have to say about working with us:
Why Video Builds Trust for Tech Brands
By showing how your technology works and why it matters, you can build transparency and credibility with your audience.
From demonstrating product features to capturing client testimonials, video gives your brand a human face and helps people connect emotionally with your message.
Types of Tech Company Videos
Tech marketing teams come to us with different briefs, but the underlying need is usually the same. You need B2B video content that explains clearly, builds credibility, and moves people to act. Here are the formats we produce most often for tech clients.
Explainer Videos
Best for: SaaS, fintech, AI, and cloud-based services.
Read more on our explainer videos here.
Promotional Videos
Best for: Product launches, campaigns, and website hero content.
Read more on our promotional videos here.
Customer Testimonial Videos
Best for: Increasing credibility and supporting sales conversations.
Read more about our testimonial videos here.
Product Demo Videos
Best for: Software companies and app developers.
Recruitment and Employer Brand Videos
Thought Leadership and Event Videos
Best for: Building authority and extending the impact of events.
Read more about our event video here.
Animated Explainers
Best for: Blockchain, cybersecurity, or AI-driven services.
Read more about our animation services here.
Why Variety Matters
A single flagship film builds awareness, but a series of shorter, purpose-driven videos keeps your audience engaged across every channel.
We’ll help you plan a video ecosystem that supports awareness, consideration, and conversion ensuring every piece of content works harder for your business.
Tech Video Case Studies
Colt
Colt is a multinational telecommunications company serving network-intensive market segments. They commissioned us to produce an animated video promoting their Cloud services. Our role was to simplify a highly technical message into a clear, concise story that highlighted the benefits of Colt’s offering.
Colu
Colu develops digital currencies for smart cities using blockchain technology. They asked us to create a launch video for their mobile app across the UK and beyond. We crafted a film that explained the product’s key features while connecting with a young, professional audience through upbeat visuals and music.
Related Video Production Services for Tech Companies
- Animated Videos – Explain your technology through clear, engaging visuals.
- Branded Content – Build awareness and connect emotionally with your audience.
- Promotional Videos – Showcase your innovation and increase conversions.
- Post-Production Services – Professional editing, colour grading, and sound design.
- Video Promotion – Extend reach through paid and organic campaigns.
FAQs
How much does tech company video production cost?
Projects typically start from £3,000 for a focused single video and scale depending on scope, locations, and the number of assets produced. We’ll always be upfront about budget at the start so there are no surprises. The best first step is a discovery call where we can understand what you need and give you an honest range.
How do you measure whether a B2B video worked?
We agree KPIs with you before we shoot, whether that’s demo requests, time-on-page, sales cycle length, or something specific to your business. We track performance through Looker dashboards and share reporting so you can demonstrate impact to your leadership team.
What types of tech videos do you produce?
We produce promotional videos, explainer animations, customer testimonials, recruitment films, product demos, and branded content for technology-focused organisations.
Can you help with scripting and strategy?
Absolutely. Our team will refine your messaging, write scripts, and guide how to use each video across your website, social channels, and sales funnel.
Do we need a brief before we get in touch?
No. Most clients come to us with a problem, not a brief. A discovery call is the best first step, we’ll ask the right questions and come back with a recommendation.
How long does tech video production take?
Most projects run four to eight weeks from brief to delivery, depending on complexity. If you have a hard deadline, a product launch, an event, a board presentation, tell us upfront and we’ll work to it.
What does a typical project look like?
We start with a discovery call to understand your goals and audience. From there we develop the concept, handle production, and deliver finished assets ready to publish. We’ll also advise on how to get the most from the video once it’s live.
Can you work with our internal team?
Yes. We regularly work alongside in-house creative, marketing, and comms teams at tech companies. We can lead the full project or plug into your existing process at whatever stage makes sense.
Do you film on location?
Yes. We film in offices, data centres, events, and other tech environments across the UK and internationally.
How do I get started?
Get in touch with our London video production team to discuss your goals. We’ll provide creative ideas, a clear process, and a tailored quote.
Ready to talk about what your video could actually be doing for your business?
Book a discovery call and we’ll spend 30 minutes understanding your goals. No pitch, no pressure, just a conversation about whether we’re the right fit.. Call us on 0203 637 1467 or get in touch with our contact form
We’d love to show you more
Take a look through our award winning portfolio to discover the different kinds of projects we cover