Eventim Apollo is an entertainment venue located in Hammersmith, London.
Eventim Apollo approached us to create a promotional video to showcase the space for the corporate market.
Our video for Eventim Apollo was filmed in quite a different way to many other videos. Firstly to capture all the different types of events at the venue we filmed on lots of different days over a period of months in order to get the required variety.
Filming was also very varied as we used drone filming, jib/crane filming, gimbal, time-lapse and standard video. These were need to show all aspects of what the space is and what it can be used for. Drone and jib filming allows you to see how big the space is and get those great high up sweeping shots. Gimbal filming allowed us to get dynamic ground level smooth shots such as moving through the space with tables and people. Lastly time-lapse was used to show how the venue can be setup for example with a big raised stage for the floor.
Due to the varied nature of the filming technique our cameras and lens choice also varied massively. We used everything from small drone mounted cameras through DLSR for time-lapse and mirroless a7s for low light needs as well as higher end Sony FS7 & Canon C300 mkii. Lens wise we utilized lots of super wide-angle lenses to really show off the space to its full, and also used long lenses to capture those moments on stage that we couldn’t physically get close so as not to disturb the performer.
What the client said:
The video really captured what we were looking for. It had the right mix of venue and events, the right tone and feel. It helped us beat our sales target for the year!