Corporate vs. Promo video

1
May

Corporate Video vs. Promotional Video

When it comes to commercial video production, terms such as ‘corporate video, advertisement, and promotional video’ are often used interchangeably. These are, in-fact, very different products. It is important to understand the difference between them. This can help... Read More

27
Apr

How to Add Creativity to Your Screen Recordings

We Share Some Helpful Screen Recordings Dos and Don’ts To Add Some Creativity to your Next Explainer Video.  Screen Recordings – an underestimated and cost-effective solution for any video production in the technology or education sector.  No matter if it is an... Read More
Red weapon camera on a dolly on set

12
Apr

How to Make Your Promotional Video Stand Out

How to Make Your Promotional Video Stand Out Stand From the Noise A promotional video is a powerful way to publicise a product or service and increase awareness of your brand. If you’re wondering how to make your promotional video stand out against the noise of... Read More
Man holding drone

17
Feb

How to Make a Great ‘About Us’ Video in 7 Simple Steps

Company culture videos can be a vital way to attract and convert leads. Why? Because About Us videos help your brand come across as likeable and trustworthy.  Trustworthiness is a key foundation for any company looking to build their client portfolio – but we... Read More
Mobile phone showing buttons for instagram, facebook and twitter

9
Feb

Using Video Content to Boost Sales and Increase ROI

As marketers, we’re told to designate 25% to 30% of our budget to content marketing. Which is great if you know how to maximise your investment and yield substantial ROI. Unfortunately content marketing isn’t going to magically drive up your sales if your... Read More
man driving a snowmobile

18
Jan

Case Study Videos

As our month of reflection continues…we look at our work on case study videos Case study videos are one of our main specialisms at Bold Content. We love working with clients to create case study videos as we understand the positive impact it can have on sales and... Read More