Facebook In-stream Ads

27
Sep

In-stream Ads on Facebook offer New Advertising Opportunities

Facebook has recently introduced something new to their video streaming: advertisements mid-stream. While this has been utilised in the past through television/film streaming services such as Amazon and Hulu, placing ads on ‘viral videos’ opens up a whole new audience... Read More
FIVE TIPS TO MAXIMIZE SOCIAL MEDIA REACH

26
Oct

Five tips To Maximize Your Social Media Reach

1. Use Snapchat geofilters to build your brand Snapchat geofilters overlay an image onto the photo on your screen, in much the same way normal Snapchat filters do. However Geofilters are only available in certain locations, for instance when you activate Snapchat... Read More
Castrol Motor Oil

13
Sep

BP Castrol Shows No Brand Too Boring For Video

Creating compelling story driven video content is something that most brands struggle with. A common explanation is that their product is simply too “boring” for video. But proving that even the most “plain” product categories can deliver entertaining video is BP... Read More
Facebook Live Video Woman Filming Sea

12
Apr

Facebook Pushes Live Video With Changes To App

2016 looks like it may be the year of Live Video on Facebook. The social media giant has recently announced significant updates which will give greater prominence and introduce new features for Live Video. Specifically Facebook is altering its app to dedicate an... Read More