Bold Content recently had the incredible experience of delving into the niche world of detecting. Detecting is a hobby for many people in the United Kingdom (referred to as ‘detectorists’). We had the privilege of working with Minelab, a metal-detector technology... Read More

We were approached by POQ several months ago to create a promotional video for an up-and-coming app. POQ is an app commerce company–this means they provide an app template that companies may then customize to sell their products. App commerce, like e-commerce,... Read More

  One of the best things about the digital revolution is that video content is becoming more and more affordable to make. Improvements in technology mean that smaller businesses can afford to create videos that reflect what they offer. These videos don’t have to... Read More

Experiential marketing can easily be defined as marketing that gives the potential consumer an experience. However, this unhelpful definition draws a very fuzzy line between it and content marketing. A better way to explain this type of marketing is ‘to give the... Read More