Video Ad Viewability

26
Sep

YouTube Dominates in 2017 Ad Viewability

Video Ad viewability is a tool being used by companies to asses how well an advertisement is being seen. For video advertisement to make an impact, they need to be watched—not just posted. Viewability measures whether or not an ad had a chance to be seen by a viewer.... Read More

5
May

The State of Online Video in 2017 [INFOGRAPHIC]

2017 will be viewed as the year when video went from “good to have” to an essential part of every business’s online marketing strategy. Already there have been some stunning statistics released which show how integral video has become to consumers every day use of the... Read More
Mobile Video Statistics For 2016

10
May

Mobile Video Statistics For 2016 [INFOGRAPHIC]

2016 is set to be the year when mobile becomes the predominant way people consume video. As the statistics below show mobile is on the cusp of overtaking over other forms of video consumption. The popularity of mobile video is not restricted to a single format either.... Read More