explainer video benefits

10
Oct

Boost Your Online Presence with an Explainer Video

One of the most popular types of corporate video is the explainer video. An explainer video traditionally explains the unique features and benefits of a product. It keeps content engaging by utilising a variety of styles, such as animation or live action. Here’s... Read More
businesses embracing video

6
Oct

Corporate Video: The New Essential for Business

According to a study done by Vidyard, 92% of marketers believe video is becoming more important to their marketing efforts. More than two-thirds are increasing their budgets for video! As discussed in several of our previous articles, corporate video has become a... Read More
Video Ad Viewability

25
Sep

YouTube Dominates in 2017 Ad Viewability

Video Ad viewability is a tool being used by companies to asses how well an advertisement is being seen. For video advertisement to make an impact, they need to be watched—not just posted. Viewability measures whether or not an ad had a chance to be seen by a viewer.... Read More

5
May

The State of Online Video in 2017 [INFOGRAPHIC]

2017 will be viewed as the year when video went from “good to have” to an essential part of every business’s online marketing strategy. Already there have been some stunning statistics released which show how integral video has become to consumers every day use of the... Read More
Mobile Video Statistics For 2016

10
May

Mobile Video Statistics For 2016 [INFOGRAPHIC]

2016 is set to be the year when mobile becomes the predominant way people consume video. As the statistics below show mobile is on the cusp of overtaking over other forms of video consumption. The popularity of mobile video is not restricted to a single format either.... Read More