Woman with laptop sticky video


The Pros and Cons of using Sticky Videos for Video Marketing

Advertisers have more options than ever before when it comes to online video advertising. 2015 has seen the Facebook become a serious player in the world of video and Twitter introducing new video offerings. Add in YouTube’s sophisticated TrueView ads and advertisers... Read More
Christmas Video Sales


3 Ways To Increase Sales Using Video This Christmas

This Christmas is set to be a bumper year for spending. According to Experian consumers in the UK broke the £1 billion pound spending barrier on Black Friday, an increase of 36% over the previous year. The credit agency predicts just as favourable spending patterns... Read More
Market Invoice case study interview


How to Create a High Converting Customer Testimonial Video

Testimonial videos are extremely effective for moving a prospect from browser to buyer.  According to a survey from Dimensional Research 90% of people said that they were more inclined to purchase a product if they were exposed to a positive review first.  Testimonial... Read More
Woman scrolling through Instagram at a restaurant table


10 Most Watched Instagram Creators For June 2015

It’s estimated that more than a quarter of the entire US population use Instagram. It’s not suprising then that so many brands are looking to reach out to that massive audience using Instagram video. The limit on video length means that companies need to... Read More