Julio’s Story

Coca-Cola is the world’s leading manufacturer, marketer and distributor of non-alcoholic drink concentrates and syrups with more than 500 brands globally. Coca-Cola CSR Europe works in partnership with governmental organisations and NGO’s to promote water and environmental sustainability in the communities that operate in.

The Brief

Coca-Cola CSR Europe asked us to create a series of videos that would document the work that is being done. The brief for this video was to tell the story of Julio and fishing.

In this video, we discover the people behind Las Tablas De Daimiel, specifically Julio a local fisherman. He tells us the story of his life in the park and how the lack of water affected his livelihood.

Las Tablas De Daimiel is a national park which has a fantastic variety of plants and animals, there are many different sources of water that encourage the unusual ecosystem. We filmed this project using HD video camera and cinematic quality lenses. Throughout the project, you’ll see drone footage, timelapse, gimbal footage and cinematic footage of the park.

As part of this project, we also created a mini website to house all of the content and explain the project more fully. This used parallax design and interactive features to create an engaging and informative user experience. View the website here:

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