AncestryDNA

18
Dec

Case Study: AncestryDNA Christmas Video

  This video we created for AncestryDNA was a particularly fun one. With the holidays just around the corner, it was a nice deviation from our usual projects to put together something festive. Ancestry sent us a brief requesting a Christmas infographic animation... Read More
P.F. Chang's Asian Table

15
Dec

P.F. Chang’s Asian Table: An Interview with the Director

  P.F. Chang’s Asian Table is a highly-regarded restaurant chain featuring authentic Asian cuisine. This year, Bold Content had the opportunity to film several videos at P.F. Chang’s London location. We were approached by the client with the intent of creating a... Read More
the case for vertical video

7
Dec

The Case for Vertical

We’ve previously discussed on our corporate blog how video is the new standard in marketing. Video advertising is everywhere: the television, computer, phones, tablets, billboards; the list goes on. Content creation is easy for even smaller businesses to take... Read More

6
Dec

Social Media Statistics for 2018

  An increasing number of marketers are utilising social media in an exponential capacity. This makes social media research a crucial tool in determining how to best put together an online strategy. This study by the Global Web Index indicates what the social... Read More
#bestmanproject

5
Dec

CALM Production Diary #3: Our Social Media Strategy

  Bold Content recently collaborated with CALM and numerous other agencies to create a campaign aimed at de-stigmatising mental health. CALM stands for the Campaign Against Living Miserably, a charity whose goal is to combat male suicide. We contributed from... Read More
Byrd Kevin McLoughlin

4
Dec

An Interview with Kevin McGloughlin

  Bold Content recently sat down to chat with Ireland-based director Kevin McGloughlin. Kevin is a growing name in the animation industry, having been featured on Vimeo Staff Picks several times. He has a track record of producing videos that are truly unique in... Read More
Corporate vs. Promo video

1
Dec

Corporate Video vs. Promotional Video

When it comes to commercial video production, terms such as ‘corporate video, advertisement, and promotional video’ are often used interchangeably. These are, in-fact, very different products. It is important to understand the difference between them. This can help... Read More
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