19
Mar

Pro Tips: How to Use Video Storytelling for Destination Marketing

Overcoming cultural prejudices and painting an authentic picture of a far away land can be tricky. Did you promise too much, or, maybe, not enough? Destination marketing is beautiful, fascinating, and exciting: everything but easy. After working together with... Read More

15
Mar

How to Use the Correct Tone of Voice for Your Brand Video

A brand’s tone of voice is more important than you may think. Using a consistent tone throughout your brand videos and marketing material can help with brand recognition and connecting with your audience. For video content producers, writing a script is more than just... Read More

11
Mar

#BestManProject Nominated as Finalist for Charity Film Awards

We are very pleased to announce that our #BestManProject, in collaboration with CALM, has been announced as a finalist for the Charity Film Awards! The #BestManProject revolves around the important movement of de-stigmatising mental health. This campaign was designed... Read More

8
Mar

Examples of Great Short Films Under 1 Minute

Grabbing the attention of the audience, making them sit on the edge of their chair, feeling goosebumps on their skin, travelling through an emotional journey from confusion to sympathy to excitement, wondering what happens next and ending on a moment that will stick... Read More

5
Mar

Animated Product Walkthrough: A Case Study (Thirst.io)

Trying to sell a specialised software can be very tricky to do in an interesting way. One solution to this is to make a product walkthrough video. This is a type of explainer video that is used to make the item or service more accessible to the audience. Similar to... Read More

1
Mar

How PR Professionals can Harness the Power of Documentary Storytelling

Documentary is the art of capturing real events to provide a visual report on a particular subject. It’s also an umbrella term; it can cover a multitude of different video types, from a corporate explainer film, to a case study, to an event video. This article will... Read More

26
Feb

Publication Trust & the Era of Fake News

The Drum organised an event called Media Slap, where international media industry specialists gathered for an afternoon of presentations and panel discussions about crucial topics of the ever-changing media world. Here’s a look back on one discussion covering how to... Read More

22
Feb

How to Capture a Great Screen Recording

An underestimated segment of video production is the creation of a screen recording (or many). These can be used in a variety of ways – to demonstrate a new app, to create a walkthrough of a new website, to help with web product training, and more. These... Read More

31
Jan

How to Deliver a Complex Message in a Case Study Video

Often clients ask us to create case study films that deliver technical or in-depth information about a particular subject. We have certain techniques that we like to use in these videos in order to help audiences digest and retain the in-depth information.   Using... Read More