9
Mar

5 Tips For Filming A Vox Pop Video

  The term ‘vox pop’ originated from the Latin phrase Vox Populi, which means ‘voice of the people for those of us who didn’t benefit from a classical education’. In the digital age, it is becoming harder and harder to persuade... Read More

6
Mar

How To Create An Educational Promo Video For Your School

Video is the most powerful communication tool you can use to sell your school. This is because video is able to convey emotion more effectively than any other medium. We all know that consumers make the majority of their purchase decisions based on emotion and... Read More

6
Mar

10 Tips For Filming The Perfect Talking Heads Interview

Interview videos, aka Talking Heads, are one of the most frequently requested type of corporate videos. While talking head interview videos are relatively straight forward to produce, there is still plenty to think about if you want to produce a professional looking... Read More

27
Feb

How To Make A Unique Event Video That Looks Fantastic

300 hours of video footage is uploaded to YouTube every single minute. This gives an indication of the size of the audience for video content, but also the level of competition that exists. Creating a video for your event is a fantastic promotional tool, but how can... Read More

24
Feb

How To Combine Animation And Live Action To Create Stunning Event Videos

Want an event video that looks spectacular and sets you apart from your competition? Then combining live action with animation can be a great approach.  Here we will look at the ways that animation can be added in post-production to create a unique, highly compelling... Read More

24
Feb

4 Innovative Event Video Filming Techniques

Event video are a fantastic way to expose your event video to audiences beyond those who can attend. But, how can you make your event video stand out from the crowd and really grab attention? To find the answer we talked to Adam Neale, MD at Bold Content, about what... Read More

23
Feb

Super Bowl Surprise Case Study

Our client contacted us with the idea of surprising the winner of an all-inclusive trip to the Super Bowl instead of just telling him. We thought this was a great idea and we were keen to work with them. They had some ideas of where the subject could encounter certain... Read More

23
Feb

War, apps and books. Linear storytelling in a non-linear fashion.

We’re currently embarking on a social media storytelling project which allows us to take a linear documentary subject and break the information down into smaller social media friendly chunks. The audience can then navigate the content at their own pace, allowing... Read More

14
Feb

How To Get The Best Sound Quality For Your Corporate Video

In this interview Bold Content’s Director of Photography Matt Camlin explains the importance of sound for creating an effective corporate video. He also explains how to achieve the best sound quality no matter where you are filming. “60 to 70% of information in a film... Read More