Woman's legs coming out of a washing machine

13
Aug

6 Common Mistakes When Creating A Corporate Video

Creating a corporate video requires an investment of time, money and energy. You want to be sure that you will see a return on that investment. Unfortunately there are common mistakes that lead to mediocre video marketing results. Here are some mistakes to watch out... Read More
Filtered online training illustration

8
Aug

CASE STUDY – Filtered

The Brief Filtered wanted a video which would clearly and quickly explain their value proposition. Filtered is web based software company which offers online training for the Microsoft Office suite. Their unique value proposition is that they assess student’s... Read More
3D blue cubes

8
Aug

6 Types Of Explainer Videos

Viewers who watch an explainer video are 85% more likely to buy than those who do not. That’s according to a study conducted in 2014 by Internet Retailer. Explainer videos are a fast, effective and entertaining way to showcase a product or service and they can be... Read More
Black and white picture of woman shushing

6
Aug

3 Secrets Of A Perfect Corporate Video Interview

Corporate interviews are the perfect way to show the human side of your business. By having the CEO, founder or other client facing employee talk on camera, you can form a more personal connection with your prospective customer, while expressing your videos key... Read More
Old typewriter

6
Aug

5 Tips For Writing A Compelling Corporate Video Script

“There are no dull subjects, only dull writers” – H. L. Mencken Video is an incredibly powerful way to connect with your audience and deliver your marketing message. But, if a corporate video script is poorly written then much of these benefits will be lost.... Read More
People filming ona boat at sunset and on-screen text reading 6 classic ridley scott commercials

1
Aug

6 Classic Ridley Scott Commercials

“I was always amazed about how much I could finally squeeze into a thirty second commercial.” – Ridley Scott When Ridley Scott directed Aliens in 1979, he was already 42 years old. For the previous eleven years, he had enjoyed a highly successful career as commercial... Read More
Woman holding a baby in a charity video

1
Aug

The Top 10 Charity Videos Of 2014

The way that charities use video to reach their auidence has shifted in recent years. It is no longer enough that the message is important. In order to get and retain attention on social media they need to make an immediate emotional connection. The charity videos... Read More