4
Dec

An Interview with Kevin McGloughlin

  Bold Content recently sat down to chat with Ireland-based director Kevin McGloughlin. Kevin is a growing name in the animation industry, having been featured on Vimeo Staff Picks several times. He has a track record of producing videos that are truly unique in... Read More

30
Nov

Case Study: Minelab Event Video

Bold Content recently had the incredible experience of delving into the niche world of detecting. Detecting is a hobby for many people in the United Kingdom (referred to as ‘detectorists’). We had the privilege of working with Minelab, a metal-detector technology... Read More

29
Nov

An Interview with James Gough

We have recently had the good luck of adding another talented director to our in-house team, James Gough. We sat down with him to ask him some questions and get to know him a little better. From the corporate side, James is a car and sports specialist. His previous... Read More

28
Nov

POQ Production Diary #1

We were approached by POQ several months ago to create a promotional video for an up-and-coming app. POQ is an app commerce company–this means they provide an app template that companies may then customize to sell their products. App commerce, like e-commerce,... Read More

27
Nov

Tips for Making a TV Ad on a Budget

  One of the best things about the digital revolution is that video content is becoming more and more affordable to make. Improvements in technology mean that smaller businesses can afford to create videos that reflect what they offer. These videos don’t have to... Read More

24
Nov

What are Video Post-Production Services?

What are Video Post-Production Services? The third stage of video or film development is referred to as post-production. The first stage is called pre-production, where the video is planned, and the second stage is production, where the video is filmed.... Read More

23
Nov

How to Achieve Impactful Video Production

Creating an impactful video in today’s oversaturated market can be challenging—especially when it comes to making a promotional or corporate video. We’ve collected a list of strategies you can employ to help your video ‘pop’. We will cover: Story Video Placement... Read More

22
Nov

Case Study: Promo Video for News App ‘Byrd’

Bold Content recently completed a brand-new product video for one of our clients, Byrd. Byrd is an innovative news app for smartphones. The application allows users to shoot video or take pictures, which they can then sell to news outlets. The app is built on a... Read More

21
Nov

Great Examples of Experiential Marketing

Experiential marketing can easily be defined as marketing that gives the potential consumer an experience. However, this unhelpful definition draws a very fuzzy line between it and content marketing. A better way to explain this type of marketing is ‘to give the... Read More