2
Nov

A Guide To Pre-Roll Advertising (With Examples Of Successful Campaigns)

What is Pre-roll Advertising? Pre-roll advertising plays just before the video that the viewer has selected. Pre-roll advertising also tends to be relatively short with thirty to sixty seconds being the most common length. When YouTube introduced TrueView, they gave... Read More

28
Oct

10 Small Business Video Marketing Tips

Small Business Video Marketing Tips In this article, we will be looking into Small Business Video Marketing by look at the top 10 small business video marketing tips. In 2012 Dollar Shave Club released their first promotional video “Our Blades Are F***ing Great”... Read More

26
Oct

5 Local Video Marketing Tips

Local Video Marketing Tips 4 out of 5 consumers use search engines to find local businesses.Read the article to learn local video marketing tips for your business.That’s great news for businesses that embrace local online marketing. However, the local online space can... Read More

20
Oct

3 Types of Local Business Videos For An Effective Online Marketing Strategy

64% of marketers choose to make video the core of their online marketing strategy, according to a recent Neilsen study. If you have decided to join them and embark on a video marketing strategy the next question is what type of videos to produce. Budgets are tight for... Read More

25
Sep

Ancestry Case Study

The Project Ancestry asked us to create a promotional video for the launch of a new collection of historic photos. Ancestry is the UK’s most popular family search website providing access to 1 billion records. Ancestry wanted to create a short video featuring... Read More

24
Sep

MTI Case Study

The Brief Mobile Technologies Inc (MTI) gave us a scope of work to film one of their technicians installing the MTI technology into a Vodafone store. MTI is a global provider of merchandising security solutions for consumer electronics and mobile enterprise... Read More

22
Sep

5 Things To Consider When Creating A Sales Video

In a survey of over 600 marketing professionals 93% stated that they used video for marketing and sales. Sales videos enable businesses to produce a commensurate experience to in-person sales while benefiting from the scale of the internet. If you are considering... Read More

19
Sep

Silent Video Makes A Surprise Comeback

In 1927 the Jazz Singer was released. The film was the first of the “talkies” – films which featured sound. It was an event which changed the world of film forever. In less than a decade the previously super popular silent films ceased to exist... Read More

18
Sep

3 Reasons Why Certain YouTube Videos Go Viral

  Gangnam Style, Nyan Cat, Friday, Charlie Bit My Finger. These are some of the YouTube sensations that have gotten millions of views and captivated so many different people. But why did they become so famous? Why are they so well known now? Kevin Alloca... Read More